Flip the Script on Plastics

Changing Culture Around Single-Use Plastics in Film,
TV & Media…Because Life Imitates Art

Changing Culture Around Single-Use Plastics in Film, TV & Media…
Because Life Imitates Art

Flip the Script on Plastics is an initiative to help the entertainment industry model real solutions to the plastic pollution crisis, both on set and in storylines. We know that life imitates art, and by showing package-free and reusable and refillable systems in popular television shows and movies, we influence culture and change the perception of toxic throwaway plastic as being normal—because it’s not.

Join the Growing Coalition

We are building a coalition of actors, writers, directors, producers, content creators, and more in the entertainment industry committed to modeling the systemic change needed to solve the plastic pollution crisis, both on- and off-screen.

If you are an active, working member of the entertainment industry show your commitment to Flip the Script on Plastics by signing our pledge.

Latest News

Resource Hub

Flip the Script - Resource Hub

TV is Awash with Plastic​

Flip the Script - Download Report

Researchers at the USC Annenberg Norman Lear Center examined 32 popular television shows from the 2019-2020 season in the first-ever analysis of the portrayal and prevalence of single-use plastics and reusable alternatives in popular scripted television shows. They found them awash with plastic pollution.

The report Flip The Script: Can Hollywood Help Us Imagine a Future Without Plastic? suggests that instead of portraying the unfortunate reality of excessive plastic use, films and TV shows could help change our society’s throwaway culture by modeling life with less single-use plastic and portraying a healthier, more just future.

Special thanks to Break Free From Plastic and Plastic Solutions Fund for supporting this report, which Plastic Pollution Coalition commissioned from the USC Annenberg Norman Lear Center.

Get Involved

If you or your organization would like to learn more about Flip the Script on Plastics, access tools to remove single-use plastics from your production, or get involved with our growing coalition, reach out to our team.


To Stop Plastic Pollution