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Bring Back Refill Report

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The Story of Stuff Project has released a new report Bring Back Refill: Calling on Coca-Cola, the Beverage Industry and Policymakers to Bring Reusable Beverage Bottles Back to the US.

The report details Coca-Cola’s role in the rise and fall of the refillable glass bottle – exposing how the company knew that single-use plastic bottles were worse for the environment but doubled down on them all the same.

The report provides a roadmap for the beverage industry and policymakers to address the plastics and climate crisis by shifting towards the reusable bottle.

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